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Training Built for Real LifeNot Fitness Trends

Strength & conditioning for fathers, first responders, busy professionals, and athletes who want to perform without burning out.

Functional + Performance 

Who This Coaching Is For

THIS COACHING IS FOR YOU IF:

  • You’re a father balancing work, family, and your own health

  • You’re a first responder or busy professional with limited time and high stress

  • You’re a former or current athlete who wants to feel capable again

  • You’re tired of starting over and want structure that actually sticks

THIS IS NOT FOR YOU IF:

  • You’re looking for a quick fix

  • You won’t follow a plan

  • You expect motivation to do the work for you

This program is built for men who take responsibility seriously — including their health.

The Process

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A clear, structured onboarding designed for fathers, first responders, athletes, and busy professionals. No guesswork. No wasted time. Just execution.

01

Discovery & Fit

Schedule a 1-on-1 discovery call with Coach Paul to discuss goals, schedule, and expectations. You’ll complete a short application beforehand so we can confirm the program is the right fit.

03

Program Build & Walkthrough

Your training and nutrition program is built around your goals, equipment, space, and lifestyle. You’ll receive a Loom walkthrough covering:

  • Training structure and focus

  • Nutrition expectations and action steps

  • How to log workouts, communicate, and check in through the app

02

Commit & Onboard

Once enrolled, you’ll receive your client welcome packet and complete all required intake and agreements. You’ll get access to CoachRX, set up your account, and book your official onboarding call.

04

Execute the Plan

We start with a 1-on-1 onboarding call to review everything and establish a clear 14-day action plan — including workouts, nutrition prep, check-ins, and short-term goals. From there, your 16-week program officially begins. Train, adjust, and build momentum.

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ABOUT ME

PAUL COULSON

Hey, I’m Paul.

I’m a hybrid athlete, firefighter/paramedic, husband, and father. I know what it’s like to carry

responsibility — long shifts, demanding work, family first, and the expectation to stay capable in all of it. When time is limited and stress is high, fitness is usually the first thing to slip.

That’s why I built the Functional Athlete Program — for fathers, first responders, athletes, and busy professionals who want to stay strong, durable, and athletic without living in the gym or sacrificing time at home.

With over 8 years of coaching experience, I help people train around injuries, break plateaus, and stay consistent when life gets heavy. This isn’t about extremes or chasing trends — it’s about structured, efficient training that works in the real world.

Your life doesn’t revolve around the gym. Mine doesn’t either. We focus on smart programming, accountability, and execution so progress actually sticks.

There’s never a perfect time. But if you’re ready to train with purpose and make fitness work for your life — let’s get to work.

About

SUCCESS STORy

"I achieved my fitness goals in just 2 months with Paul's coaching. Personalized program and nutrition accountability ."

Ben

May, 2024

Lost 12% Body Fat

Gained 9+ LB of Muscle 

SUCCESS STORy

"Loved the mix of mobility and agility. Loved the style and format of the program. all in all love what we are doing!"

Lauren

June, 2024

Lost 5% Body Fat

Gained 8+ LB of Muscle 

SUCCESS STORy

Paul has really helped me achieve my goals. I have seen a huge difference in my body and I cant be more thankful!

Anthony

August, 2025

Lost 10% Body Fat

Gained 10+ LB of Muscle 

Anthony Testimonial

Online Coaching

Online coaching built for people with real jobs, real stress, and limited time. This is personalized training, nutrition, and accountability designed to fit your life—not take it over.

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Personalized Training That Fits Your Life

Custom strength and conditioning programs built around your schedule, job demands, and goals. Designed for first responders, busy professionals, and dads who need results without living in the gym.

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Nutrition, Macros & Real Accountability

Clear nutrition guidance with macro targets, habit-based strategies, and regular check-ins to keep you on track. Adjustments are made as your life, schedule, and training demands change—so progress doesn’t stall.

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Performance, Longevity & Real-World Strength

Train to be strong, resilient, and capable—on the job, at home, and long-term. This isn’t generic fitness. It’s structured coaching focused on performance, recovery, and sustainability.

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